Skip to main content

PPF Media

Building an economy that helps people flourish

On WONK this week, host Amanda Lang talks to management consultant Joseph Pine about his new book is called The Transformation Economy. 

Disponible en anglais seulement

Partagez

Publié:4 juin 2026

More than 25 years ago, management consultant Joseph Pine introduced a revolutionary concept he called the experience economy. It helped shape how companies would reframe their businesses, but also their approaches to customers. Pine described the economy as being divided into progressions of economic value, from the lowest, commodities, to goods or manufacturing, to services, and finally, experiences. Now he’s introducing a fifth level of value, which he calls transformation. His new book is called The Transformation Economy. He joins host Amanda Lang. 

Listen now anywhere you get your podcasts.

And watch full episodes on YouTube.

Views expressed by WONK guests do not reflect the views of the Public Policy Forum.

Listen to more episodes from Season 2 of WONK:

« Des tables plus grandes, des récits plus riches, un impact plus large. »

Inez Jabalpurwala, Présidente-directrice générale du Forum des politiques publiques

Notre travail rassemble des dirigeants accomplis et de nouvelles voix qui produisent des idées pratiques et robustes pour des politiques au service de tous les Canadiens.